May 31, 2007 0 comments
Business Strategy and Innovation
Markets, technologies and competitors; creating additional customer value; forms of competitive advantage
Generating and harnessing creativity; frameworks for innovation
Product Innovation Process
Designing for market needs; the product concept; the use of the Quality Function Deployment Tool; creating the product specification
Modelling the product development process; product design, manufacturing and market development
Implementing the product development process; teamwork and project management; learning and re-invention.